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Society for the Promotion of Japanese Animation to expand beyond anime and rebrand

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  • Society for the Promotion of Japanese Animation to expand beyond anime and rebrand

    Widgets Magazine
    The SPJA, the parent organization of Anime Expo, plans to "move beyond otaku/fan culture" and will be integrating "film, gaming, tech, music and other forms of entertainment media." SPJA will open a Tokyo office in 2016 and reveal a new name and logo.

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